Contracting
We have considerable experience in advising and assisting main and specialist
contractors on all facets of their marketing and marketing communications.
This experience has been gained, in part, from the marketing support activities that
we provide to all sectors of the building team. We know what your clients need to know
about your professional services, because we work alongside them.
The knowledge that we have of who’s who in the building team and their areas of
responsibility, their information requirements and, of even more importance, the channels
of communication open to you, gives us unique skills and knowledge.
Our experience enables us to provide the best possible service or services, best
suited to meet your precise needs.
We have been involved in advising and assisting on the launch of new organisations,
new services, the re-launch and refreshing of ‘tired’ brands and developing
existing services into new markets.
Whether it be reviewing the identification of business opportunities via exclusive
market research, to planning and implementing direct marketing campaigns; writing
technical articles for the media to writing case studies and technical information sheets;
organising promotional events or an in-house sales training course, we can help.
In today’s complex business world, contracting professionals need to learn and
develop a range of management skills. We have particular experience of developing and
running specialist in-house management, marketing and sales programmes. In association
with MarketingWorks Consultancy and Training, we arrange regional and in-house workshops
aimed at all levels of expertise and seniority.
As initiators and managers of the Construction
CPD Certification Service, we have particular and unique experience of the role and
use of Continuing Professional Development (CPD) and how certified CPD material and
presentations can be successfully used within the marketing mix.
We are currently assisting over 350 organisations plan and implement certified CPD
programmes. These activities include the writing of CPD lectures, presentations,
literature, seminars, videos and CD-ROMs.
It is not enough to have the best building design or concept – it has to obtain
planning permission. The skills used to communicate the benefits of commissioning a
contracting organisation are also used to promote a building design to local political and
community target audiences. Our experience covers the assessment of political attitudes to
the proposed scheme to the planning and implementing of communication programmes aimed at
diverse local audiences.
CONTACT US
We are in business to help you talk to the people who matter.
To find out how we might assist you, please contact
us.